Creative Director + Designer
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Spongebob Skill Crane

I designed all graphics and the digital experience for a custom-built skill crane machine people controlled from the internet. Completed while working at ISL.

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It came from Bikini Bottom!

I designed all graphics and the digital experience for a custom-built skill crane machine people controlled from the internet. Completed while working at ISL.

Borrowing inspiration for our skill crane design from a popular episode of the show, we prototyped a 3D model of the machine in Sketchup and contracted a set-design shop to construct our physical shell—complete with laser-cut lettering and working lightbulbs. To bring the cartoon aesthetic to reality, we wrapped the shell in vinyl printed from a design I hand-drew using the amazing pressure-sensitive powers of our Wacom Cintiq.

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ISL AGENCY | Peter Corbett CEO | Audrey Matthias ACCOUNT + Project MANAGEment | Mike O’Brien DESIGN & Illustration | Megan Zlock Front-End Development | Zach Saale & Taylor Guidon Hardware Engineering | maggie winters gaudaen 3D Modeling | Vinh Le Video Production & Animation | TSA Fabrication | Joe Flasher, Nathan Smoot, John Long, Julian Gindi Back-end Engineering